Abandoned Checkout Recovery

An abandoned cart is when a potential customer starts a checkout process for an online order but drops out of the process before completing the purchase

Reviewing your abandoned checkouts

You can review your abandoned checkouts to find patterns that might indicate why your customers aren't completing orders.

Abandoned checkouts are saved in your Tradift dashboard for two months, thereafter abandoned checkouts that are older than two months are removed from your dashboard.

Steps

1.  From your Tradift dashboard, go to Orders
2. Click Abandoned checkouts
   
   

Automatically email a customer a link to their abandoned checkout

You can automatically send an email to customers after they have abandoned their checkout. Each email contains a link to the customer's abandoned cart, allowing them to complete their checkout if they choose. You can edit the email template by adding a logo or changing the color scheme.

Steps

1. From your Tradift dashboard, go to Settings > Checkout.
   
   

2. In the Abandoned checkouts section, check Automatically send abandoned checkout emails.
   
   

3. Under Send to, choose who you want to send a checkout recovery email to:

   • Anyone who abandons a checkout
   • Email subscribers who abandon a checkout
     
     

4. Under Send after, select the number of hours that Shopify should wait before sending the abandoned checkout email:

   • Never. You can still manually send an email to customers.
   • 1 hour later
   • 6 hours later
   • 10 hours later (default)
   • 24 hours later
     
     

5. Click Save.

You can review the status of each abandoned order email by going to Orders and then clicking Abandoned checkouts. The status of each recovery email is found under the Email status column. The status of the abandoned checkout can be found under Recovery status.

After an email is sent, the checkout is considered recovered after the customer completes the order. A customer can either click the recovery link in the email or complete the checkout on their own.

A recovery email is not sent for an abandoned checkout in the following circumstances:

• If a potential customer creates more than one abandoned checkout in a row, then only one email will be sent to that potential customer.
  
  
• If a potential customer creates one or more abandoned checkouts and then completes a sale before the recovery email gets sent, then the email won't be sent.